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Media Analyst - Glovo Ads (They/She/He)

Glovo

Glovo

Marketing & Communications, IT
Barcelona, Spain
Posted on Jul 4, 2024

Media Analyst - Glovo Ads (They/She/He)

Partners & Brands, Barcelona, Spain (Hybrid)

If you’re here, it’s because you’re looking for an exciting ride.

A ride that will fuel up your ambitions to take on a new challenge and stretch yourself beyond your comfort zone.

We’ll deliver a non-vanilla culture built on talent, where we work to amplify the impact on millions of people, paving the way forward together.

Not your usual app. We are the fastest-growing multi-category app connecting millions of users with businesses, and couriers, offering on-demand services from more than 170,000 local restaurants, grocers and supermarkets, and high street retail stores. We operate in more than 1500 cities across 25 countries.

Together we revolutionise the way people connect with their everyday needs, from delivering essentials to connecting our ecosystem of users through innovative solutions powered by technology. For us, every day is filled with purpose.

What makes our ride unique?

🤝 Our culture and strong values.

  • We have an ‘’office-first’’ culture and we place collaboration at the center of everything we do!
  • We have a non-vanilla personality and feedback mindset. We don’t shy away from difficult conversations - we see them as a gift!
  • We work with high intensity and have fun along the way. We also celebrate the wins (a lot!).
  • We celebrate diversity in all its forms and foster an inclusive culture where everyone can bring their authentic selves to work.

💪Our career development philosophy.

  • We are building a talent house of high performing teams and leaders. We invest in people who raise the bar and help others reach their full potential.
  • We take ownership of our career development. We don’t believe in linear and predictable career paths - we create the job of our dreams!
  • We embrace opportunities to move the needle and make an impact beyond our scope.

🤝Our commitment to being a force for good.

  • Our platform is an important economic tool for millions of people (customers, partners, couriers) and we are taking action to amplify our positive impact.
  • We invest in doing good by dedicating time and resources into social and environmental initiatives.
  • We have the ambition of being DIB role models across the tech industry. We are creating environments, systems, and processes that provide equal opportunities, break biases, and empower our communities.

We have a vision: To give everyone easy access to anything in their cities. And this is where your ride starts.

YOUR MISSION

As a Media Analyst for Glovo Ads, you will enhance Glovo’s advertising solutions for Partners and Brands by creating visualizations that demonstrate the effectiveness and value of advertising on our platform. You will enable data-driven decision-making by analyzing and visualizing data from our partners and brands to support their investment and growth. Your work will influence thousands of advertisers and hundreds of colleagues globally as part of the Ads Team at Glovo HQ. You will play a crucial role in delivering our Ads business plan, directly contributing to the company's performance worldwide.

THE JOURNEY

In this pivotal role, you will:

  • Craft high-impact visual narratives for both internal stakeholders and external clients across Restaurants and CPG Brands.
  • Translate complex data from our partners' advertising campaigns into clear, actionable insights.
  • Train and coach commercial teams to maximize the impact of data visualization solutions.
  • Serve as a bridge between our product, data and commercial teams, enhancing our product marketing efforts with compelling visual reports, insights, and informative dashboards.
  • Generate and utilize data on KPIs, ad campaign performance, and market trends to shape media plans, sales strategies, and reports.
  • Lead product marketing projects end-to-end to bring data insights to life.
  • Proactively identify opportunities to grow and optimize advertiser investments and ROAS through data analysis and forecasting.
  • See the big picture by connecting the dots and digging deep to uncover trends and insights from data, moving analyses beyond descriptive analytics.
  • Conduct audits and competitive analyses in the Retail media space to advocate why Glovo is the best platform for advertising.
  • Build data MVPs and collaborate with Data engineers to create new KPIs, prototyping new data visualization solutions, and drive the update of the existing reporting and analysis.
  • Develop, update, and manage the lifecycle of dashboards and reports, adhering to data governance guidelines.

WHAT YOU WILL BRING TO THE RIDE

  • Over 4 years of experience in advertising performance analysis, marketing science, or a related field focused on digital advertising sales.
  • Strong understanding of the digital advertising measurement ecosystem; attribution and incrementality concepts are your bread and butter.
  • Proficient in data analysis and report generation, with a keen ability to distill complex data into compelling stories.
  • Strong SQL skills, able to extract, manipulate, and analyze large sets of data with accuracy.
  • A passion for creating informative visualizations and presentations to communicate results to all levels of the company.
  • Excellent communication, visualization, and storytelling skills, applicable to both technical and business audiences.
  • An analytical mind, meticulous attention to detail, and a joy for solving problems.
  • Results-oriented and ready to make an impact on the organization.
  • Ability to understand our database layout and how data is related across different tables and data products.
  • Work as a collaborative, decisive partner and liaison across all parties, including clients, colleagues, and operations.
  • Ability to balance multiple projects simultaneously, meeting both near-term and long-term deadlines.

Nice to Have

  • A strong grasp of statistical concepts
  • Experience working with platform or high-tech companies, media agencies, advertising agencies, advertisers, or marketing research organizations is a plus.
  • Experience in Google Adwords, Meta Advertising, Amazon Ads, Trade Desk, Adsmovil, or ad tech platforms.
  • Proficiency in Looker is a huge plus.

Individuals representing diverse profiles, encompassing various genders, ethnicities, and backgrounds, are less likely to apply for this role if they do not possess solid experience in 100% of these areas. Even if it seems you don't meet our musts don't let it stop you, we are all about finding the best talent out there! Skills can be learned, and embracing diversity is invaluable.

We believe driven talent deserves:

  • 🌟 An enticing equity plan that lets you own a piece of the action.
  • 💪 Top-notch private health insurance to keep you at your peak.
  • 🍔 Monthly Glovo credit to satisfy your cravings!
  • 💳 Cobee discounts on transportation, food, and even kindergarten expenses.
  • 🏊 Discounted gym memberships to keep you energized.
  • 🏖️ Extra time off, the freedom to work from home two days a week, and the opportunity to work from anywhere for up to three weeks a year!
  • 👪 Enhanced parental leave, and office-based nursery.
  • 🧠 Online therapy and wellbeing benefits to ensure your mental well-being.

Here at Glovo, we thrive on diversity, we believe it enhances our teams, products, and culture. We know that the best ideas come from a mashup of brilliant diverse minds. This is why we are committed to providing equal opportunities to talent from all backgrounds - all genders, racial/diverse backgrounds, abilities, ages, sexual orientations and all other unique characteristics that make you YOU. We will encourage you to bring your authentic self to work, fostering an inclusive environment where everyone feels heard.

Feel free to note your pronouns in your application (e.g., she/her/hers, he/him/his, they/them/theirs, etc).

So, ready to take the wheel and make this the ride of your life?

Delve into our culture by taking a peek at our Instagram and check out our Linkedin and website!